March 2010
TAP Expands Guaranteed Departures by 75%

September 10, 2009
Travel Alliance Partners, LLC TAPS industry veteran as Executive Director.

Travel Alliance Partners, LLC (TAP) announced today the addition of Stefanie Gorder as their new Executive Director. Gorder, an industry veteran with 25 years experience has been successfully leading sales and marketing initiatives of several Alaskan tourism organizations.

“We are thrilled to have Stefanie on board with us as we move into the next strategic phase of TAP’s development.’ Said Serge Talbot, TAP’s Founder and President. “ With 33 of the most progressive and premier partners that we can have, TAP has worked diligently to change the landscape and to create a true “Partnership” with our suppliers and work hand in hand, STRATEGICALLY, to put more passengers on our tours and into your destinations. Stefanie will be instrumental in making that plan come to fruition.

Gorder’s responsibilities will include the implementation of the strategic plan, day to day operations, further development of the call center and expanding the selling network now in place. Working strategically has been the cornerstone of TAP’s existence. TAP has been diligent in listening to, not only what their partners needed to succeed, but also the suppliers need for cooperative growth in challenging budget years. TAP have been very successful in working on a step by step basis to build the company in a steady and smart way. “Gorder’s attributes compliment this vision perfectly” said Corey Marshall, TAP treasurer.

“Becoming TAP’s Executive Director is truly a milestone in my career. It is so exciting to be able to work with such a fine set of premier tour operators. I have known many of them for many years working from the supplier side. Now I have the opportunity help them grow marketshare from within the organization” said incoming Executive Director Stefanie Gorder.

Gorder becomes TAP’s second Executive Director replacing James J. Palmeri who led the organization during its formative phase. “Stefanie is the absolute perfect candidate to bring TAP to the next level”, commented Palmeri. “Watch this concept take off now under her leadership. She brings all the right qualities and experience to build on our solid foundation.” he added.

A two-time recipient as one of “The Most Powerful Women In Travel” by Travel Agent Magazine, Ms. Gorder will begin her duties on October 1, 2009.

Travel Alliance Partners, LLC is a partner owned organization whose mission is to build a partnership of travel professionals with high standards for business ethics and product quality, with the intent
• to buy and sell products from each other,
• develop joint marketing opportunities, and
• share business practices in an environment of mutual trust and respect.

Stefanie Gorder, CTP, DS

 

Stefanie Gorder, CTP, DS was born and raised in Alaska and has a twenty-five year history with the visitor industry. With a degree from Alaska Pacific University in Travel Industry Management, she started as a tour guide with the Alaska Railroad and went on to spend nine years with a major cruise tour company developing their group sales program.

In 1995, she moved into the non-profit world of destination marketing becoming the executive director of the award winning Kenai Peninsula Tourism Marketing Council. This regional membership driven organization based on Alaska’s Kenai Peninsula allowed Stefanie to gain valuable marketing, communication and grant writing skills. In 2004, the KPTMC recognized Gorder with their “Pioneer Award” for her significant contributions to the tourism industry on the Kenai Peninsula.

In 1998, she accepted the challenge of working with Premier Alaska Tours, Inc., a start up receptive tour operator based in Anchorage, Alaska. For over eleven years, she held the position of Senior Vice-President of Sales and Marketing and worked exclusively with their worldwide client base of travel professionals to create unique land programs.

In 1998 Gorder also successfully launched marketingCents llc, a management services firm with sales & marketing specialties. In this capacity she has provided businesses with marketing plans and the direction necessary to focus on growth. Her homegrown approach to business brings immediate results through the personal touch.

In 2001 and 2003, Stefanie was nominated as one of the most Powerful Women in Travel by Travel Agent Magazine. She is on the editorial board of Packaged Travel Insider magazine and is a published freelance travel writer. Early in 2009 she joined the team at The National Networker, the ultimate business networking resource as their Global Travel Correspondent.

In 2009, Stefanie became Executive Director of Travel Alliance Partners, LLC
 


TRAVEL ALLIANCE PARTNERS  Awards Rapid City TAP Dance 2009


Newtown, Massachusetts (September 8, 2008)
 Travel Alliance Partners, LLC (TAP) proudly announced the selection of Rapid City, SD as the location for TAP Dance 2009.

Travel Alliance Partners, LLC (TAP) announced Rapid City, SD as the site for TAP Dance 2009. TAP Dance is the signature marketplace for the organization bringing premier tour operators of North America with preferred partner tour professionals from across the US and Canada. TAP Dance will take place May 31 – June 4, 2009 at the Rushmore Plaza Holiday Inn. www.tapdance2009.com

The site selection was very competitive” said Jim Palmeri, Managing Director “TAP’s standards are very stringent; we require a true partnership with travel professionals to make our event a success. Rapid City Convention and Visitors Bureau clearly demonstrated the skills, knowledge and professionalism required to get the job done! Their sterling reputation in the industry was a key component to awarding them the bid”. I am confident Rapid City will prove to be a memorable experience for all TAP Dance 2009 attendees”. Past host sites include Palm Springs, California and Girdwood, Alaska.

Palmeri continued “Hosting an event with 37+ tour operators is a significant opportunity for any destination. It provides a showcase to educate and familiarize tour operators about the attractions, natural beauty and amenities in Rapid City in a way that a video or brochure cannot capture. TAP Dance 2009 represents the potential of tens of thousands of visitors and millions of dollars generated by tourism”.

President Serge Talbot stated “The economic impact to hosting a marketplace of this type and caliber cannot be over-emphasized. The tour operators of the Travel Alliance Partners influence consumer travel choices from multiple generations and all walks of life. A positive experience in Rapid City, SD can create a sense of ambassadorship that can future tourism to the region. Cultural and place-based tourism are an important asset to any community”.

Travel Alliance Partnership was established in 2001 by 30 operators who created a business model based on buying and selling from one another. Working closely with Destination Marketing Organizations and Convention and Visitors Bureaus, they have developed partnerships to facilitate increased visitation to key states and cities. In addition, TAP is one of the few travel professional organizations that has the ability to track and report its annual economic impact per partner. The method, Travel Metrics is heralded as “ground-breaking” in the industry. TAP’s leadership and partner base includes current and past National Tour Association board members and officers of the American Bus Association and the Student and Youth Tourism Association; an endorsement of TAP’s novel business model and philosophy of partnership and innovation.


“Established in 2001, TAP is an LLC company for successful travel professionals who understand the value of collaboration and profitability. Travel Alliance Partners innovative business model is the first and only company of its kind that provides quality consumer experiences through exceptional partnerships based in respect, reciprocity and reward.”


Travel Alliance Partners, LLC Announce Three New Partners

 

Newtown, Massachusetts (September 3, 2008)  -  Travel Alliance Partners (TAP) welcome three new members.

 On June 9, 2008 Travel Alliance Partners, LLC voted Adventure Caravans of Livingston, TX; CTN Travels of Midland, NC and Shenandoah Tours of Staunton, VA as the newest partners in the elite tour operator organization.
 
TAP has increased its number of tour operators to 37 in the past year.
 
“I am very excited to have the addition of these three new partners,” said Serge Talbot, President of TAP. “They will be a great benefit to TAP and will help us achieve our overall goals of creating a network of high quality tour operators in order to buy and sell product, maximize tour operator profits and supply our customers with the best possible travel opportunities.”
 
The process of adding new partners is strictly administered to ensure that TAP will remain the best travel partnership in North America. Each new applicant must be nominated by one of the existing members. Then they are reviewed and voted on by every member to guarantee TAP has the proper compliment of tour operators in order to serve the mission of the organization.
 
According to Tina Poole of Adventure Caravans, “We joined TAP because of its excellent reputation in the travel industry. We are thrilled about what we can now offer our customers and give other partners the opportunity of RV travel.”
 
“We are trying to explore new demographics and partnerships with our new partners. With Adventure Caravans we expand into the RV area, with CTN Travels we gain better bank club share, and with Shenandoah Tours, we gain a relationship with a longstanding and outstanding member of the travel industry.”  said Jim Palmeri, TAP’s managing Director. 
 
For more information about TAP or how to become a partner please refer to www.travelalliancepartners.com.  
 
Established in 2001, TAP is an LLC company for successful travel professionals who understand the value of collaboration and profitability. Travel Alliance Partners innovative business model is the first and only company of its kind that provides quality consumer experiences through exceptional partnerships based in respect, reciprocity and reward.”


 

 Travel Alliance Partners Welcomes New Tour Operators

Newton, Massachusetts - May 22, 2008 -  
Travel Alliance Partners, LLC (TAP) marks growth by welcoming 3 new tour operators to the company!

Travel Alliance Partners continues to grow by welcoming 3 new tour operators into the company bringing the total of participating partners to 33 premier tour operators of North America. This elite group includes current and past National Tour Association Presidents and board members, officers of the American Bus Association and the Student and Youth Tourism Association; an endorsement of TAP’s novel business model and philosophy of partnership and innovation. The newest additions to Travel Alliance Partners, LLC include Larry Larson of Ed-Ventures, David Burns of All American Tours and Bob Cline of U.S. Tours.

The additions were approved by the board and unanimously supported by TAP Founding Partners. TAP President, Serge Talbot said “We are delighted to be welcoming these three tour operators to the TAP organization. The growth of our company is exciting! In TAP we subscribe to the philosophy, that “a high tide raises all boats”, and we welcome these like-minded professionals on board. This marks a turning point in the industry and signals an era of collaboration that hasn’t previously existed in our industry. Buying and selling from each other, cross promotion, sharing ideas and best practices are the foundation of TAP. We strengthen our own companies by eliminating tour cancellations and creating buying efficiencies.”

The process of adding additional tour operators to TAP is stringent. Jim Palmeri, Managing Director oversees the application, screening and acceptance process. Palmeri explained “We want to be sure that our company grows in the right ways; to benefit all operators and ultimately the consumer. Each prospective partner must be recommended by a TAP founding partner; the application is reviewed and voted on by the entire founding membership. Our goal is to diversify regionally and through our tours to build the most compelling and dynamic product available.”

Bob Cline, TAP’s newest member states “I am delighted to be a part of this company. TAP’s innovation and professionalism set them apart from other travel groups and consortiums. “U.S. Tours looks forward to new opportunities as a TAP team member, we feel this association will help us increase both our sales and our bottom line.”

TAP will officially welcome the newest partners at their annual conference, TAP Dance held in Girdwood, Alaska an appropriate setting for pioneers of all kinds.


Established in 2001, TAP is an LLC company for successful travel professionals who understand the value of collaboration and profitability. Travel Alliance Partners innovative business model is the first and only company of its kind that provides quality consumer experiences through exceptional partnerships based in respect, reciprocity and reward.”


 

 TRAVEL ALLIANCE PARTNERS Announces new Appointments

Travel Alliance Partners, LLC (TAP) adopts a “business to business” approach.

At the Annual Partner Meeting of Travel Alliance Partners, LLC (TAP) held at the Gaylord Conference Center in Grapevine, Texas, thirty (30) of TAP’s founding partners, representing the premier tour operators of North America met to plan for strategic success in 2008.

A significant difference in the TAP business model is the importance of creating new, non-traditional relationships within the travel industry. To accomplish this, the Executive Board of TAP determined it needed a more progressive, dynamic approach in its management style. In addition to hiring two new staff members, Kimberly Stever, Director of Marketing and Sue Arko, Director of Sales, TAP has named James J. Palmeri Managing Director of TAP. The title change form Executive Director is indicative to TAPs progression into a larger company with broad capabilities. “Our business goals are diverse; reaching out to growing market segments and audiences.” stated Palmeri. “TAP continues to demonstrate innovation and a spirit of entrepreneurialism that sets us apart in the travel industry”.

Under Palmeri’s management, TAP has grown substantially over the past two years, establishing a culture of partnership and profitability. Returning President Serge Talbot stated “upon assessing the future opportunities and initiatives within TAP, we determined it appropriate to change Jim Palmeri’s title from Executive Director to Managing Director to better reflect Jim’s scope of responsibility and TAP’s progression as a driving force in the travel industry.

Talbot continued “The activities and accomplishment of our company are significant; we are cementing dynamic partnerships and establishing a foundation of professionals that represent forward thinking in the industry. We anticipate great things from our management team and founders”
 

Established in 2001, TAP is an LLC company for successful travel professionals who understand the value of collaboration and profitability. Travel Alliance Partners innovative business model is the first and only company of its kind that provides quality consumer experiences through exceptional partnerships based in respect, reciprocity and reward.”


 

 Established in 2001, TAP is an LLC company for successful travel professionals who understand the value of collaboration and profitability. Travel Alliance Partners innovative business model is the first and only company of its kind that provides quality consumer experiences through exceptional partnerships based in respect, reciprocity and reward.”  



TRAVEL ALLIANCE PARTNERS ANNOUNCES AGREEMENT WITH IHG

  Travel Alliance Partners, LLC (TAP), at its annual meeting held in December, proudly announces that it has reached an agreement to work with InterContinental Hotels Group, (IHG), the world’s largest hotel company by room count.

The IHG family of brands, which includes InterContinental Hotels & Resorts, Crowne Plaza, Hotel Indigo, Holiday Inn, Holiday Inn Express, Staybridge Suites and Candlewood Suites, becomes the “Preferred Hotel Partner of the Americas” with TAP. IHG’s seven hotel brands and commitment are in a unique position to serve the 30 TAP founding partners and their varied audiences.

The collaboration is a natural progression for TAP’s unique business model of forming meaningful partnerships with like-minded organizations.  TAP’s intent of this agreement is to work with a hotel organization in diverse areas of North America and to keep its brands in the forefront of the group travel market.  This relationship with IHG will increase market share within the branded hotel market, while allowing partners to maintain relationships with independent destination properties.

“The agreement is geared towards moving market-share while providing exceptional service.  IHG brands are household names trusted by consumers of all kinds” stated Serge Talbot, President of TAP and Talbot Tours “Having a global brand like IHG in our growing family enables us to negotiate savings that we can pass along to our customers; it gives us a competitive edge while delivering a quality product” he concluded.

TAP estimates booking $2 million in revenue for 2008 and even more in 2009.  Carmen McCloud, key account director for IHG stated, “We are very excited about our agreement with TAP and look forward to future initiatives”.  IHG is a premier sponsor at TAP Dance, Travel Alliance Partners annual partnership conference in June 2008, held in Girdwood, Alaska.

Established in 2001, TAP is an LLC company for successful travel professionals who understand the value of collaboration and profitability. Travel Alliance Partners innovative business model is the first and only company of its kind that provides quality consumer experiences through exceptional partnerships based in respect, reciprocity and reward.”



TAP APPOINTS DIRECTOR OF MARKETING AND DIRECTOR OF SALES

The Board of Directors of Travel Alliance Partners, LLC (TAP), welcomes two new professionals to the company. Kimberly Stever, Owner and President of eastwick marketing and Sue Arko, Owner and President of Free Spirit Vacations will join the TAP team of professionals on November 1, 2007.

"TAP is growing quickly and we recognize the need to bring expert talent to meet growing industry and consumer demand." stated James J. Palmeri, Executive Director of TAP. "Kim and Sue represent more than 40 years of success in the tourism industry and have the knowledge and experience to further enhance TAP's creative approach to the tour and travel marketplace by strengthening its already strong market position. Additionally, the pair will increase sales for all TAP key participants including the travel provider partners, affiliate partners, and the TAP tour operators."

Kimberly Stever, Director of Marketing brings consumer and industry expertise to TAP projects and partnerships. Stever is a tourism veteran whose experience includes work with DMO's and attractions across the United States. She was Director of regional sales and marketing for Busch Gardens Virginia overseeing motorcoach sales domestically and internationally, later becoming part of a select team that marketed all 9 of the Anheuser Busch Theme Parks. After forming her own company, eastwick marketing, she was appointed acting Director of Olympic Marketing at the 1996 Atlanta Olympics for client, WorldTravel Partners, a division of BCD Holdings. Stever has gone onto working with national consumer products, events and attractions that focus on consumer affinity and increased visitation. Kim is known as a talent to build brands and develop strategic plans for product development.

Sue Arko, a veteran of the recreation and tourism industry, knows the industry first-hand, having starting several of her own tour companies. In 1996, Sue started Arko and Associates, Inc, - a marketing company for tourism-based companies that provides each partner a customized tour or marketing program or tour designed to meet individual needs. Since 1996, Arko and Associates, Inc. has grown steadily based on the concept of relationship building and working towards mutually successful programs. Past and present clients include the Golden Nugget, the Arizona Office of Tourism, Apache Gold Resort, The Dobson Ranch Inn, and The Grand Hotel. A tour division of the company, Free Spirit Vacations, began in September of 1998. In addition to conducting tours, Sue is actively involved in producing and conducting special events that have been awarded one of the Top 100 Events in North America by the American Bus Association. Sue's signature events, Winter BreakR and Celebrate LifeR have become major tourism events. Sue is also a Certified Tour Professional.

"With this infusion of professionalism both within and outside of the travel industry, we are excited about the future of TAP", stated Serge Talbot, President. "Kim and Sue will have a positive impact on our consumer and industry image and relationships to insure a collaborative and profitable initiative that embodies the TAP business model"

"We are very proud of our success and excited about the future of TAP. As executive director, I anticipate unprecedented growth in our company. Our decision to hire Kim and Sue reflect our innovation and profitability in an industry that faces many challenges" said Jim Palmeri, Executive Director. "Kim and Sue will enable us to increase our reach within the industry and insure a high level of industry and consumer participation with a product that offers value.

 

The addition to the management team comes two year to the day from the company's first hire of an Executive Director. "TAP is growing in the right directions." said Kate Scopetti, V.P of Marketing for TAP and owner of Mid Atlantic Receptive Services. Kim is the second Olympic veteran of the staff and Sue's event and sales skills bring great depth to the company." Scopetti added.

Travel Alliance Partners, LLC (TAP), founded in 2001, operates in a unique structure that is innovative in the travel industry. TAP Partners, currently located from coast-to-coast and in Canada, actively support each other through the buy and sell of each other's products. Suppliers have a proprietary audience with TAP. TAP membership includes some of the most celebrated and prestigious tour operators in North America. Several TAP Partners are board members of American Bus Association and previous Chairs of the National Tour Association while some currently serve on the Board of Directors of the Travel Industry Association of America and other Industry organizations.  


 TAP Releases TravelMetrics® to domestic Destination Management Officers

  Newton, Massachusetts, May 17, 2007 — Travel Alliance Partners, LLC announces the release of their TravelMetrics® revenue initiative to Destination Management Officers domiciled in the United States and Canada. This distribution marks the inauguration of this unique project within the domestic tourism industry in North America.
TravelMetrics®
is a program that enables destination management officers the ability to gain a specific Return on Investment (ROI) metric from some of North America’s most respected and active tour operators. With several joint marketing projects being operated between DMOs and TAP, the distribution of the revenue and economic impact on tours operated to a particular DMO’s region is imperative.
TAP continues to consistently and diligently develop tour programs that are unique and adventurous for travelers. Each tour that was operated by a TAP tour operator partner was documented for tour days, room nights and revenue spent on Hotels, Attractions, Meals, Guides and other tour components and reported to TAP’s North American Offices. They were then compiled, sorted by region and evaluated for economic impact. “We were actually surprised by some of the economies of scale that we were able to achieve in this process.” Said Serge Talbot, President of TAP and operator of Talbot Tours, San Jose, CA. He continued, “we are so proud of each of our partners that sacrificed many hours to develop internal controls in order to complete this project. They truly proved that they are premier operators”

“Tracking has been a hot button in the travel industry for several years and TAP has actually completed the project effectively and efficiently with great participation by some of the most respected names in the business. I cannot be more proud of how my fellow TAP partners have risen to the occasion and showed our supplier partners that tracking CAN be done.” Said Bob Buesing, V.P. of Special Projects for TAP and owner of East Coast Touring Company, Easton, PA.

Currently, the tracking numbers, TravelMetrics®, are available to all Destination Management Officers who are participating in TAP’s “TAP Into Southern Treasures” and “TAP into Mid Atlantic Treasures” initiatives. Additional DMO’s may request the information for their regions by becoming involved in TAP initiatives or cooperative marketing programs.

Travel Alliance Partners, LLC (TAP), founded in 2001, and operates in a unique structure that is rather inventive to the travel industry. Each of the thirty one (31) Partners is an equal co-owner and is obligated to their fellow Partners to promote supplier products as well as support other industry projects. “Preferred Partner Suppliers” have a proprietary audience with TAP, but must be approved by at least a 50% majority of the Partners. TAP membership includes some of the most celebrated and prestigious tour operators in North America. Several TAP Partners are previous Chairs of the National Tour Association and several currently serve on the Board of Directors of the Travel Industry Association of America, American Bus Association, National Tour Association, SYTA, Gray Line International and other Industry organizations. TAP Partners, currently located from coast-to-coast and in Canada, actively support each other through the buy and sell of each other’s products.

For more information on TAP: www.travelalliancepartners.com or contact:
jpalmeri@travelalliancepartners.com
610-923-7477

 

 Travel Alliance Partners ( TAP) Announces Success and High Praise for 2006 Guaranteed Departure Program.

Travel Alliance Partners, LLC (TAP) announces the success of their inaugural Guaranteed Departure Program and Brochure which ran during calendar year 2006. TAP partners offered a total of 64 tours in their 2006 brochure and were the first to track each customer and each departure for census and profit data. Over $3.2 Million dollars worth of tours were sold during this promotion with over 2100 travelers. Data was collected during the first quarter of 2007.

Each of the 64 guaranteed tours were promoted via brochure and its website, www.guaranteeddepartures.com Each tour operated no matter how many persons were booked.

“It is a very innovative concept in the travel industry and it has seemed to catch on and be profitable” says San Jose, CA based tour operator Serge Talbot, President of TAP. Each of the 32 TAP partners offered tours that ranged from unique fishing trips in northern Canada to group departures on historic trains in the southwest. “We offered various destinations throughout the world and our partners responded by booking each other’s tours.” Said Kate Scopetti, VP – Marketing for TAP and owner of Mid Atlantic Receptive Services in Arlington, VA. “It has made a real impact in the industry. Our customers were happier that their trips were not going to be cancelled due to lack of participation and our travel industry suppliers were thrilled that they did not have to cancel important space at their venues.” Said Scopetti.

This project also marks the first time that a domestic travel organization has tracked the Return on Investment (ROI) on their trips. TAP will be sharing the results of these successful trips with their preferred partners at their conference, TAP DANCE, in June. “We need to share our success stories and numbers with our vendors so that they know which tour operators actually produce for their clients. Financially, this is a very important gauge for both tour operator and supplier.” Said Richard Durgan of Durgan Tours, Stoneham, MA and Vice President of Legal Affairs for TAP.

Early Indications are that the 2007 tour sales are also going very well. “Due to the early success of the 2006 brochure and website, we were able to increase the 2007 offerings to 92 departures. With the proper network of tour operators, bus companies, and travel agents working together, there is no telling where this program will go.” Said James J. Palmeri, Executive Director of TAP. The 2008 Brochure is being prepared and will be available in June.

Any organization interested in selling guaranteed departures may contact TAP at 610 923 7747. Selling of the Guaranteed Departure program is NOT limited to TAP members.

Travel Alliance Partners is a partnership of 32 premiere tour providers in the US and Canada representing over $ 280 million of tourism sales. TAP partners represent geographic and demographic regions in the United States and Canada. They promote tours worldwide and are committed to working together in a cooperative fashion to share best practices and to gain market-share. Now in their eighth year of partnership, they continue to do business with integrity and innovation.

Contact - Jim Palmeri at
jpalmeri@travelalliancepartners.com. 


Travel Alliance Partners Announce New Newsletter and is seeking success stories for the publication.


Newton, Massachusettes Friday, March 16, 2007 –Travel Alliance Partners, LLC would like to invite Destination Management Organizations to discover the benefits of participating in TAP’s exciting organization as a “Destination” Partner and to share their success stories for our new newsletter. You can be assured that the commitment you have with TAP is going to provide you exciting and profitable relationships in the tourism industry in the months and years to come.

Group travel can be a daunting and challenging venue – every bit as much as capturing the attention of travel operators to the most wonderful travel vistas throughout your part of the country. However, TAP operators have developed a business plan that rewards working together, taking a little less profit per passenger and increasing the number of passengers on their programs. They have found a way to work with tour suppliers as “Partners". They have found a business plan that is unique and aggressive, yet civil within the industry.

Travel Alliance Partners, LLC is in the process of gathering the final data from our 2006 efforts. We have already determined and quantified significant growth relative to the volume of business our TAP partners are bringing into those participating states. We are also finalizing measurements that provide information about the number of people on each tour, the hotels used and the total number of room nights per city, the restaurants that were patronized and their average cost. Everyone can definitely understand how valuable this information is and how it supports your continuing investment into TAP. All of the feedback and data we receive only further serves to secure your continuing investment in TAP.

Travel Alliance Partners, LLC is the only organization that promotes the participating regions they serve and gives them the actual Return on Investment (ROI) results of these efforts. It is what makes TAP unique and helps partners become more successful in the travel industry. If you have a success story that you would like to share with other TAP participants, please let us know about it so that it can be a part of our future TAP Newsletter that is going begin being published over the next month or so. You may forward these stories to our Executive Director, Jim Palmeri at
jpalmeri@travelalliancepartners.com.


 

TRAVEL ALLIANCE PARTNERS Announces new Appointments

Travel Alliance Partners, LLC (TAP) ended 2007 by establishing a strong foundation for growth in 2008.

At the Annual Partner Meeting of Travel Alliance Partners, LLC (TAP) held at the Gaylord Conference Center in Grapevine, Texas, thirty (30) of TAP’s founding partners, representing the premier tour operators of North America met to review the accomplishments of 2007 and to plan for strategic success in 2008. This elite group includes current and past National Tour Association board members and officers of the American Bus Association and the Student and Youth Tourism Association; an endorsement of TAP’s novel business model and philosophy of partnership and innovation .

First order of business was to name new Executive Officers.

TAP’s officers for 2008/2009 are:

Serge Talbot, Talbot Tours, San Jose, CA President
Kate Scopetti, Mid Atlantic Receptive, Arlington, VA Vice President of Marketing
Robert Buesing, East Coast Touring Co, Easton, PA Vice President of Cruise/ Special Projects
Clayton Whitehead, Sports Leisure Vacations, Sacramento, CA Vice President of Products
Richard Durgan, Durgan Travel, Stoneham, MA Vice President of Legal and Membership
Corey Marshall, Anderson Vacations, Calgary, AB Treasurer
David Lange, Tri-State Travel, Galena, IL Secretary
Fred Standeven, A.C.T. Tours, Waterloo, ON At-Large Director
Ann Thomas, Western Discovery, Reno, NV At-Large Director

Corey Marshall and Ann Thomas are new members of the Board of Directors.
Cory Marshall is President and CEO of Anderson Vacations located in Calgary, CA. Corey has been active in the Travel Industry Since 1994 and has served on the NTA Leadership Board Member NTA Board,
SKAL Calgary board member, Southern Alberta Industry of Technology (SAIT) Leadership Board and was the SAIT Leadership Board Chair in 2005 – 2006. Corey is known as a Specialist in strategic cooperative marketing programs/ organizational and business development in the Tourism Industry.

Ann Thomas is the owner/manager of Western Discovery, LLC in Reno, NV. Ann brings a diverse background to her
Company and a passion for the creative opportunities that this type of tour business brings. Ann also is very involved with the National Tour Association and served as the 2005 Chairman of the Board and CEO for that organization. She has also been involved with the Reno-Tahoe Territory Tourism organization and is the recipient of two Voluntourism Awards from the State of Nevada.

President Talbot stated “The activities and accomplishment of this conference are significant; we are cementing dynamic partnerships and establishing a foundation of professionals that represent forward thinking in the industry. Mr. Palmeri’s new title, Managing Director reflects our progressive business model as do the newest additions of Director of Marketing Kim Stever and Director of Sales Sue Arko to spearhead our sales and marketing initiatives.”

Also on the conference agenda were agreements with IHG and Costa Cruise Lines; two international industry giants joining TAP to reshape the industry and move market-share. Once again, TAP blazes new trails in the tourism industry, raising the bar to instill quality and profitability.

Travel Alliance Partners, L.L.C.
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